Entries by Christopher Kolenda

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January 6 Investigation Reveals that Character is a Habit; What Habits are you Building?

Character, Aristotle said some 2300 years ago, is a habit. It’s the sum total of our daily choices of right versus wrong, responsibility versus convenience, virtue versus selfishness. He’s a jerk, but he’s our jerk. She’s a bully, but she gets results. Character, Aristotle said some 2300 years ago, is a habit. It’s the sum […]

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Trust: The Single Most Important Thing You Need To Know About it

Trust intersects three factors: reciprocity, competence, and reliability. Reciprocity means the relationship is a two-way street: both parties are better off. The single most important thing you need to know about trust is reciprocity, which will make or break your small business or solo practice. Suppose you are like many small business CEOs and have frustrations […]

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Sheryl Sandberg shows the value of cognitive diversity; stepping down from META

Sheryl Sandberg shows that diversity is more than skin deep. Facebook’s visionary founder, Mark Zuckerberg, struggled to make the social media platform profitable. He had the big ideas right but was having trouble making the company successful. He needed someone whose superpowers included creating systems so the company could do routine things routinely and to […]

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What Jerry Taught me about Personal versus Personalized

If you are willing to go into the arena, you never know who you might meet and their impact on your life and business. Jerry showed me that being personal was so much more than personalizing. Synthetic connections give you a seductive promise: you can engage with prospects en masse in a seemingly intimate way, generating more […]